YG Leisure Reveals How A lot They Spent On TREASURE’s Upcoming Music Video For “JIKJIN”!
The rookie boy group is at the moment gearing up for his or her first comeback in additional than a yr: After releasing their debut studio album “The First Step: The Treasure Impact” in January 2021, Treasure is again with their first mini album in a very long time. Awaiting is returning. “Second Section: Chapter One” out February 15.
YG Leisure has now shared that the music video for TREASURE’s new title monitor “JIKJIN” value 500 million Gained (roughly $416,738) to make. In keeping with the company, such a finances is usually reserved for the return of established big-name artists corresponding to BLACKPINK, versus rookie teams – however YG Leisure selected to speculate as a result of they’d excessive hopes for TREASURE’s return. Huh.
The music video for “JIKJIN” was directed by Lee Sang Yoon, the previous Mnet Producer Director (PD) accountable for a few of the most well-known performances of the Mnet Asian Music Awards (MAMA), in addition to Lisa’s wildly fashionable efficiency video from BLACKPINK. Her hit single for the B-side “Cash.”
Lee Sang Yoon is now an in-house chief producer at YG Leisure, and the company stated it plans to increase the quantity of content material produced inside the firm.
“Because the variety of artists at our company and the quantity of content material they produce continues to develop, we determined we wanted to construct a quicker and extra environment friendly system,” YG Leisure defined. “Along with persevering with to work with well-known administrators exterior the corporate, we plan to repeatedly improve the variety of our tasks by our in-house content material manufacturing system.”
“For the JIKJIN’ music video, to match the lyrics of the tune, which evokes the intuition to run at full velocity, we mobilized tons of of tens of millions of received tremendous vehicles,” the company continued. “We’re doing our greatest to boost the standard of the music movies.”
Treasure’s music video for each “Second Section: Chapter One” and “JIKJIN” will likely be launched on February 15 at 6 PM KST.
Within the meantime, take a look at a teaser for the brand new music video under—and take a look at the remainder of Treasure’s return teasers right here!
How does this text make you’re feeling?